Stop Guessing, Start Scaling: Why Marketing + Sales Must Work Together

What’s the real reason some businesses grow steadily while others stall out, even with great products and teams?

On this episode of the Profits Unleashed Podcast, Kyle Mealy — CEO of Next Level Revenue and author of The Next Level Revenue Formula — dropped a truth bomb: most businesses aren’t struggling with marketing or sales… they’re struggling with alignment.

The Real Problem: Misaligned Teams

Think about it:

• Marketing shouts, “We’re bringing you leads!”

• Sales fires back, “These leads don’t convert!”

The gap between the two isn’t just frustrating — it’s expensive. Kyle calls this a “broken system,” and he’s right. Misalignment eats away at ROI and makes revenue unpredictable.

The Fix: A Unified Revenue System

Instead of thinking “marketing vs. sales,” Kyle suggests a revenue zipper — both sides pulling in the same direction with shared data, accountability, and processes. The result? Predictable profits instead of rollercoaster revenue.

Beyond Growth: Profitable Growth

Kyle doesn’t sugarcoat it: vanity metrics like likes, followers, or even topline sales don’t matter unless they translate into profitability. By tracking conversion rates, optimizing small steps in the process, and repurposing platforms like podcasting into sales tools, business owners can create systems that actually scale.

As Kyle puts it: “Revenue growth is math, not magic.”

👉 Tune in to this week’s episode of the Profits Unleashed Podcast on Apple or Spotify, hit subscribe, and start building your predictable profit engine today.

https://www.readyforthenextlevel.com/

https://www.linkedin.com/in/kyle-mealy/

https://www.linkedin.com/company/next-level-revenue

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